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§ The Journal · Editorial notes

The Journal.

Editorial notes from The Gamble Guide. Less strategy, more opinion. Less how-to, more what-we-think. The guides on the rest of the site cover the games and the markets. The journal covers everything else: the industry, the regulation, the SA-specific stories that other gambling publications won't write, and the occasional retrospective on what's worked and what hasn't.

Published roughly monthly. Written by the TGG editorial board. No tipster content, no operator partnerships disguised as editorial, no chasing search-engine head terms that other publications already own. We write what we actually have a view on, and we sit on topics until we have something useful to say about them.

Editorial 16 Jun 2026
12 min read

On not ranking operators

Why our comparison page does not crown a "best" SA betting site, when every competitor's does. The case for editorial independence in an affiliate-funded niche, and what the alternative looks like in practice.

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Founder note 10 Jun 2026
15 min read

Six months in: what SA gambling content actually needs

A retrospective from the first half-year of publishing. What worked, what didn't, what we got wrong about the market, and what we now believe SA gambling readers actually want that the existing publications aren't providing.

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Editorial 05 Jun 2026
10 min read

Why we wrote the Thunee guide

The most uniquely South African piece of content on the site, and the most resistant to easy SEO logic. A note on why we wrote the only complete English-language Thunee reference on the open internet, and what gambling content publications routinely miss about the cultural side of SA card games.

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More entries will follow on a roughly monthly cadence. The journal is the part of the site that explains why the rest of it is the way it is.